when overused, words begin to lose their meaning. sometimes they become absurd due to how frequently they are used as responses to absurd events.
in the midst of the covid-19 pandemic, i began thinking about the commodification of hope as well as the arrogance in its shadow. Using Albrecht Durer's "the four horsemen of the apocalypse" as the imagery, I created a satirical essentials product brand to play with cognitive dissonance I think we're all experiencing.
