when overused, words begin to lose their meaning.  sometimes they become absurd due to how frequently they are used as responses to absurd events. 
in the midst of the covid-19 pandemic, i began thinking about the commodification of hope as well as the arrogance in its shadow. Using Albrecht Durer's "the four horsemen of the apocalypse" as the  imagery, I created a satirical essentials product brand to play with cognitive dissonance I think we're all experiencing. 

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